Why use 3D Visualisation?

3D Visualisation expands the creative toolbox in commercial image making. Whilst CGI cannot replace photography and illustration, our 3D Visualisation adds another dimension to photo-real images making it easy to create physically impossible scenes that defy the viewer to comprehend them. The use of 3D Visualisation delivers the commercial message of the image by capturing the imagination of the spectator.

When to use 3D CGI

At Happy Finish we help find what works best for your project by weighing up the creative and cost benefits of 3D CGI against all other options such as model making, compositing shot elements and set building. 3D CGI allows for a lot of flexibility, as there is no point where creative options suddenly decrease. And 3D CGI files are extremely versatile and adaptable to all sorts of media, including animation.

How our 3D Rendering process works

Our 3D Rendering process begins with moodboards and storyboards developed with the photographer/art director, CG artist and retoucher. Pre-visualisation allows photographers to shoot accurately and manipulate the CG elements or environment around the photographic material. The concept is then signed off before the last step of high-resolution 3D Rendering and retouch.

What makes the Happy Finish CGI studio different

As with our retouchers, the Happy Finish CGI Studio represents creative individuals who work one on one with you. CGI Studios specialize in different skills, such as creating fluids, organic structures and textures or reflective, shiny objects. At Happy Finish we represent artists with specialties in all of these areas, who take ownership of their work to get best results. We then pair projects with specialist retouchers to give them the creative edge they deserve.