Eagerly anticipating the 2010 Fifa World Cup, sports giant Nike’s “Write the future” campaign has hit TVs and billboards worldwide. Happy Finish collaborated with Wieden & Kennedy to turn superstar footballers into heroic statues.

Our CG artists and retouchers created a total of 14 footballing legends immortalised in stone and bronze, whilst our 360-degree CG data allowed 3D Culture Germany to sculpt 100% annatomically correct real-life statues for various Nike Town locations, most notably Berlin.

Director Richard Tisdall explains, “It was fantastic being so closely involved in the creative process - art directors from Wieden & Kennedy were with us for nearly a month! We're really proud - seeing the sculptures in 3D and real life is an entirely new story. The final result is astounding” 

Happy Finish are based in London and work with award winning photographers & ad agencies worldwide creating advertising images using CGI and retouching.